With more than 15 years of experience in the fashion industry, Michelle DiMarco, Celebrity Stylist and Lilac And Lilies Boutique Owner, is the epitome of fashion at work. The online purveyor of style oversees a successful online shopping site as well as a flourishing South Florida clothing boutique that brings the best of Hollywood fashion home.
Michelle graduated from the Fashion Institute of Technology, and honed her skills in New York before traveling abroad where she found style inspiration in the arts, culture and design in India, Italy, France, Greece, Scotland and London.
With style to spare, the personal shopper decided to marry her talents with technology upon her return and launch an online retail fashion site dedicated to sourcing and selling up-and-coming designers as well as tried and true favorites spanning both coasts. LilacAndLilies.com is one–stop shopping destination allowing the avid clothing fashionista to share her favorite finds with women everywhere.
With a showroom of online inventory overflowing like the racks backstage at fashion week, DiMarco decided to open a brick and mortar boutique in 2008 featuring designer fashion picks at every price point.
Both the Lilac And Lilies boutique and website share the feminine and flirty trends and styles for today’s trendy woman. Shoppers will find seasonal collections from designers such as Bailey 44, French Connection, Akiko, Charlie Jade, and Veronica M, carried alongside stunning designer accessories and handbags for every occasion.
“I wanted Lilac And Lilies to resemble a fabulous and well-edited closet filled with your favorite, designer clothes with prices to fit every fashionista’s budget,” insists DiMarco who personally meets each designer and hand selects every garment.
The press was quick to catch on to Michelle DiMarco’s fashion expertise and has been featured in various print and TV outlets including Timeout New York, Redbook magazine, “Style File” and “Deco Drive” on FOX TV, NBC 6, Lucky.com, People.com and Seventeen.com to name a few. DiMarco has also been called upon to style celebrities visiting South Florida for red carpet events including actress Amber Heard (“The Rum Diaries”, “Drive Angry”, “Pineapple Express”).
In 2011, DiMarco moved Lilac And Lilies boutique to a new 1,700 sqft. space across from the Galleria Mall in Fort Lauderdale. On the heels of the expansion, she took on an equally fashionable partner, Kelli Krystynak. Kelli received a degree in Fashion Merchandising from The Shannon Rodgers and Jerry Silverman School of Fashion at Kent State University and specializes in store visuals, runway and editorial castings and fashion show production.
Together they have taken glamour to a whole new and exciting level with the launch of a celebrity couture department. Displayed among elegant Italian finishes, crystal chandeliers, designer wall coverings and exotic rugs, are even more star-studded styles from LA and New York including Nicole Richie’s House of Harlow 1960 jewelry collection, Black Halo, Blank NYC, J Brand, Charlie Jade, Yumi Kim and Jennifer Zeuner accessories.In addition, the boutique Lilac offers personal shopping services, seasonal trunk shows, fashion cocktail parties for charities and special events and private shopping after hours by appointment. The result: Lilac & Lilies has been voted “Best Boutique” by Gold Coast magazine for the last three years in a row.
Thank you as always for your support and patronage,
Michelle DiMarco & Kelli Krystynak