About Us

About Lilac And Lilies Boutique

Lilac And Lilies first opened its doors in 2009 with the vision of Michelle DiMarco. Founded on the inspiration of bringing ladies trendy designer pieces with prices to fit every budget, L&L was fashioned. “I wanted Lilac And Lilies to resemble a fabulous and well-edited closet filled with everyone’s favorite, designer clothes,” insists DiMarco who helps hand select every garment.

Lilac And Lilies currently carries over 50 clothing and accessory designers for the fashion forward shopper, focusing on quality product with a variety of price points while providing our customers with the personal shopping experience. Both the brick and mortar Boutique and e-retailer share the name Lilac And Lilies which speaks to the feminine, fun and flirty trends and styles for today's contemporary woman. Shoppers will find collections from designers such as Kendra Scott, Veronica M, Parker, Tart, Blank NYC, Jennifer Zeuner, Yumi Kim, L* Space, Mara Hoffman and many others.

In addition, the boutique offers one on one fashion experiences with an in store stylist, exciting trunk shows, and special events. The result: L&L has been voted “Best Boutique” by Gold Coast Magazine for the last three years in a row. Lilac And Lilies has also been featured in various print and TV outlets including Redbook Magazine, Lucky Magazine, Shape Magazine, “Deco Drive” on FOX TV, NBC 6, People.com and Seventeen.com to name a few.



Michelle's Story


With more than 15 years of experience in the fashion industry, Michelle DiMarco, Celebrity Stylist and Lilac And Lilies Boutique Owner, is the epitome of fashion at work. Michelle graduated from the Fashion Institute of Technology, and honed her skills in New York before traveling abroad where she found style inspiration in the arts and cultures of other countries.

Having style to spare, the personal shopper decided to marry her talents with technology and launch an online retail site dedicated to selling up-and-coming 

designers as well as household favorites. LilacAndLilies.com is a one–stop shopping destination allowing the avid clothing fashionista to share her favorite finds with women everywhere.DiMarco decided to open a brick and mortar boutique in 2009. Not long after, her skills were called upon to style celebrities visiting South Florida for red carpet events including actress Amber Heard (“The Rum Diaries”, “Pineapple Express”).

In 2011, DiMarco moved Lilac And Lilies Boutique to a fresh new 1,700 sqft. Space in Fort Lauderdale. On the heels of the expansion, she took on an equally fashionable partner, Kelli Krystynak. Kelli received a degree in Fashion Merchandising from The School of Fashion at Kent State University and specializes in store visuals, editorial castings and fashion show production.

Together they have taken glamour to a whole new and exciting level. These fashionista’s love what they do and who they do it for. “Our customers are everything to us, and we love sharing our passion for fashion with them.”

Thank you as always for your support and patronage,

Michelle DiMarco & Kelli Krystynak