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 One of my favorite aspects of my job is doing photoshoots. Kelli and I have been planning for months how we were going to go about our upcoming lookbook. Our original plan was to leave early and head to the Bahamas for the day. Due to the rough seas we were unable to go but decided to go with plan B and shot locally.

The team consisted of Kelli, Lilac and Lilies store manager, Heather our photographer, agi, our makeup and hair stylist, Jessica, our model, Anthony, stylist, myself and our boat captain and crew. With all of these seasoned team members, I knew that this was going to be the best lookbook yet . . . third time’s a charm!

We met at the dock at 9:00am sharp and off we went. While we were scouting out the first location, Jessica was in hair and makeup and Kelli and I were brainstorming looks. The captain suggested that we dock up on a small island, this was a great idea and we took his advice. We wanted to shoot our new Jay Godfrey churchill racer dress in a unique way. The concept that we came up with was a date gone horribly wrong. Jessica had escaped from her nightmare date and made her way to the beach to relax. This is my ultimate favorite dress that we have in stock!

 For look 2 we used the Gypsy 05 maxi dress. To show the length and fullness of the dress, we had Jessica climb a ladder on the side of the boat.  She looked amazing with the wind blowing through her hair and the dress. Anthony picked out some really great accessories to go with this maxi including one of our Patrice rings and Amrita Singh bracelets. We were really happy with how elegant the dress looked in the frames.

On location 3 we docked up to a friend’s house.  Here we shot three different looks. Our favorite from this location was the nautical themed outfit. We matched some cute high waisted Lucca Couture shorts with a brand new Patterson J. Kincaid tank and added anchor earring to finish it off.  The finished photo turned out fabulous!

Our last location was the beach. Kelli and I had really wanted to do some Sports Illustrated inspired photos and this was the perfect opportunity. We got some of the most beautiful shots from the whole day on the beach. The jeweled tunic by Black looked so stunning with the sun setting behind Jessica and also showed a whole new way to wear this top. We also decided to do some unique product photography. Make sure you check out the lookbook, which is up now to see all of the final photos.

Overall, the shoot went extremely well.  We had an awesome team and some great merchandise to work with. I can’t wait for the next one! As always feel free to post any comment, Kelli and I love hearing from you.

Until next time,

Michelle